The Singapore Yachting Pageant (SYF) returns to ONE°15 Marina Sentosa Cove from April 23-26, 2026, with an amplified route to be the regional platform for enterprise, innovation and severe engagement throughout the marine and way of life sectors.
Because the Asia-Pacific yachting market beneficial properties world prominence, SYF 2026 is evolving to mirror the area’s rising affect, not simply as a progress market however as a strategic shopping for centre and an important bridge connecting world yacht producers with Asia’s buyers, sellers and homeowners.
The Pageant is predicted to characteristic over 90 vessels and 200 manufacturers, and entice greater than 13,000 guests from Singapore, Asia and past. The showcase will span each land and water, that includes on-water shows, floating exhibition cubicles, and a devoted onshore pavilion, providing manufacturers numerous alternatives to activate their presence, showcase improvements and have interaction immediately with guests.
Jonathan Sit, Singapore Yachting Pageant’s Present Director, stated: “SYF 2026 isn’t simply one other boat present; it’s the heart beat of Asia’s quickly rising yachting economic system. That is the place offers are closed, market traits are formed, and the {industry}’s most influential gamers converge. Manufacturers and consumers severe about this market can’t miss this.”
As world manufacturers proceed to launch their newest merchandise at reveals in Cannes, Monaco, Fort Lauderdale and Düsseldorf, SYF has emerged because the definitive Asia-Pacific venue to current these prestigious vessels to consumers and sellers within the area. For a lot of native purchasers, it’s the solely time they will view new yachts in particular person with out travelling overseas.
In 2026, SYF goes additional, putting extra emphasis on actual enterprise outcomes, curated purchaser engagement, and cross-industry integration by extremely focused zones and experiences.
What’s new at SYF 2026
Extremely Expertise: A premium hosted programme for certified consumers, full with private yacht walkthroughs and superyacht occasions.
Superyacht Lounge: Returning and enlarged as a devoted area for interacting at one other stage, strategic conversations, and household workplace engagement.
The Mariner’s Market: A brand new zone targeted on marine {hardware}, way of life merchandise, and merchandise, from day-to-day necessities to personalised merchandise.
Way forward for Marine Showcase: Reside demonstrations of AI capabilities, robotic {hardware} manufacturing, 3D printing items and marina-based automation.
Cross-Sector Luxurious Integration: Expanded involvement from personal aviation, luxurious journey, coastal property, and high-net-worth companies that complement the approach to life and aspirations of discerning yacht homeowners and boating fans.
Pre-event promotion throughout Asia
To construct year-round engagement, SYF 2026 will launch a collection of round-table periods and companion occasions throughout Hong Kong, Indonesia (Jakarta), Thailand (Bangkok) and Malaysia (Kuala Lumpur), providing regional publicity to exhibiting manufacturers and deeper engagement with potential purchasers and companions earlier than the Pageant.
Complementing these efforts can be collaborations with main influencers throughout Asia to create bespoke content material from these activations, broadening the Pageant’s attain, producing curiosity and attracting high-net-worth audiences from throughout the area.
SYF will even safe continued protection from worldwide enterprise shops like CNBC and Bloomberg, alongside top-tier regional media in luxurious, journey and marine sectors. This multi-channel technique ensures the Pageant stays seen amongst key decision-makers, {industry} stakeholders, and way of life shoppers properly earlier than the principle occasion.
For enquiries, contact Wade Pearce at syf@one15marina.com or +65 9051 9774.
For extra data go to singaporeyachtingfestival.com
This text was first seen on YACHT STYLE.
For extra on the most recent in luxurious yachting reads, click on right here.