Ford’s aiming to make life simpler and fewer complicated for EV consumers.
On Monday, Ford CEO Jim Farley posted on LinkedIn that the automaker might be offering a free dwelling charger, together with set up, to its consumers that purchase or lease a Mustang Mach-E, F-150 Lightning, or E-Transit.
Farley mentioned the complimentary Stage 2 dwelling charger will both include the car or could be delivered when consumers are prepared. Ford will organize to have a skilled set up the charger for consumers at no cost.
The free charger set up must be thought of a “commonplace set up, which Ford mentioned means accomplished at a residential property with a devoted electrical meter, circuit of as much as 60 amps, and wiring that may solely must run as much as 80 toes.
Lately, Farley took lengthy street journeys in EVs each throughout Western U.S. and Europe. The takeaway, based on Farley, is shoppers are in search of “comfort, peace of thoughts and professional service.”
Farley mentioned Ford’s discovered dwelling charging is necessary to total electrical car adoption within the U.S. and practically 90% of customers mentioned they’d be extra seemingly to purchase an EV in the event that they knew they might cost at dwelling. The place, who, and at what value is complicated to shoppers, based on the manager. This newest incentive takes the guesswork out of the house charging scenario in Farley’s view.
Ford was the primary automaker to deal with the general public charging infrastructure subject exterior of Tesla, by partnering with Tesla. In 2023 Farley and Tesla CEO Elon Musk introduced Tesla’s Superchargers would open to Fords. Farley additionally dedicated that Ford would undertake Tesla’s NACS cost port in future EVs.
Earlier in 2024 Ford started delivering CCS to NACS adapters freed from cost to F-150 Lightning and Mustang Mach-E homeowners as Tesla opened its Supercharger community as much as Ford EV homeowners.
Word – This story was up to date with clarification on what Ford considers a normal set up