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Crocs x Touchland Hand Mist Case Assortment
Make room for the brand new “It” bag appeal in your designer purse. Touchland, the internet-famous private care model made fashionable by its award-winning hand sanitizers, has teamed up with Crocs for its first-ever vogue collaboration — and WWD secured an unique purchasing hyperlink for our readers a day earlier than anybody else.
As of Friday afternoon, the charming limited-edition launch already amassed a waitlist of over 11,000 keen buyers, all able to put a private spin on one of many 4 Crocs x Touchland Hand Mist Instances that embody 5 joyful Jibbitz charms. The sturdy, but versatile thermoplastic (EVA) case — harking back to the beloved clog higher from the favored shoe model — comes with a keyring to clip your go-to hand sanitizer in your on a regular basis purse, backpack, work tote, or belt bag for a fashion-meets-self-care addition to your Jane-Birkinifed bag curation of mood-boosting charms.
In a saturated market of plush bag charms, the Crocs x Touchland Hand Mist Case stands out as a helpful bag attachment to fight germs whereas hydrating your palms with a spread of pleasant scents clients crave. (Actually, Touchland’s scents turned so fashionable, the model launched a skincare-infused perfume assortment of physique and hair mists earlier this yr.) Positive, the private care model dubbed one of many 100 most influential corporations of 2025 by Time Journal may already provide a easy mist case, however following the favored playful collaborations with Hiya Kitty in 2024 and Mickey Mouse in Might 2025, this excellent pairing of like-minded shopper manufacturers is a pure match for Touchland’s subsequent thrilling launch. In response to Touchland, the model has skilled triple-figure gross sales development year-over-year since its launch in 2018, initially beginning as a direct-to-consumer enterprise that largely appealed to a demographic of Millennial girls. Now, Touchland merchandise are bought at mega magnificence retailers that embody Ulta and Sephora, and the model has widened its attain to new ranges of recognition with buyers of all ages.
WWD purchasing director Adam Mansuroglu added the Crocs x Touchland Cosmic White hand mist case to his designer straw tote bag.
WWD / Adam Mansuroglu
“At Touchland, we imagine private care ought to be enjoyable, purposeful, and a type of self-expression, which made collaborating with Crocs a pure match,” Andrea Lisbona, CEO and founding father of Touchland, shares completely with WWD. “Each manufacturers have a good time individuality by daring, playful design, and this assortment lets clients costume up their hand mist to match their private fashion. We’ve at all times been intentional with the partnerships we pursue, and Crocs had been on our radar for a while given the robust alignment in values.”
As for Touchland devotees, it appears they couldn’t agree extra. When the private care model teased the upcoming collaboration on Instagram earlier this month, the response was overwhelmingly constructive — and the excitement solely grew from there. One Instagram person’s touch upon the teaser social publish even mirrored the huge attraction of the collaboration as they commented “Oh god no person inform my youngsters,” adopted by one other excited person’s commenting in disbelief “any individual pinch me and wake me up.”
Crocs x Touchland Hand Mist Case in Cloudwave Blue hooked up to a mini bag.
WWD / Adam Mansuroglu
Accessible in 4 vibrant colorways — Cloudwave Blue, Cosmic White, Pixie Lavender, and SugarPop Pink — and priced at $20 per case bundle, it’s a small funding that meets the wants of Touchland’s core viewers with an added bonus of a customizable vogue accent that gives a enjoyable option to categorical one’s individuality. With the whimsical bag appeal craze displaying no signal of a decelerate, the timing couldn’t have been extra excellent for this summer time launch.
“The chance got here to life final yr by conversations with their workforce, and it was clear from the beginning that there was nice synergy,” says Lisbona. “We labored carefully collectively to make sure this collaboration authentically displays each manufacturers.”
The buzzy Crocs x Touchland assortment releases Tuesday, July fifteenth to the general public, however for our fortunate WWD readers, now you can store all 4 instances with our unique product hyperlink at this time, permitting you to chop the lengthy checklist of excited buyers a day early to safe a cute case for all of your summer time adventures forward.
Restricted-edition Crocs x Touchland Hand Mist Instances and hand sanitizer pairings.
WWD / Adam Mansuroglu
For these questioning if the brand new launch is well worth the hype, we examined the brand new Crocs x Touchland Hand Mist Instances for over per week. The completely cute case is light-weight, straightforward to connect and take away out of your hand sanitizer, and in my expertise, has already turn out to be essentially the most requested present from each my bag charm-loving vogue pals in addition to my little nieces and nephew.
Our recommendation: Snag a Crocs x Touchland case bag appeal earlier than time runs out, and ensure so as to add a pair extra to your e-cart to shock your family and friends, too.
Get Early Entry to Purchase Crocs x Touchland Hand Mist Instances
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Meet the Creator
WWD purchasing director Adam Mansuroglu totes the brand new Crocs x Touchland Hand Mist Case bag appeal to work.
WWD / Adam Mansuroglu
Adam Mansuroglu is the editorial director of commerce for WWD and Footwear Information, overseeing purchasing content material and technique for each manufacturers, together with writing and enhancing purchasing guides, product opinions, and pattern tales throughout vogue, magnificence, house and way of life product classes for women and men. Previous to his present function, Mansuroglu was a vogue editor and stylist at Cosmopolitan Journal, fashion editor at BestProducts.com, and senior fashion and kit editor at Males’s Well being Journal. Mansuroglu has been tapped as a purchasing knowledgeable for editorial web sites reminiscent of Wirecutter, and his writing has additionally appeared in Out Journal, Esquire and different publications.